How to use an autoresponder in your business – infographic
Click To Tweet: Whether you have a business or are starting a business [envoke_twitter_link]utilizing autorepsonders is one of the first systems you should put into place[/envoke_twitter_link]. It will save you time and money and I’ll share why.
Click To Tweet: [envoke_twitter_link]When you use use autresponders you are automating a part of your business[/envoke_twitter_link]. You set the autoresponder up once and it’s like your own assistant handling the rest. Who doesn’t love to save time and money?
Not long ago I was talking to a Dermatologist who wanted to set up her free report. I worked with her on the project so that she could start building a list from those who visited her website. Although she has been in business over 10 years, setting up an autoresponder was new to her.
I know it can seem like an overwhelming process when you’ve never done it before but trust me after the first couple of times it gets easier to set up your autoresponder sequence. Once you do you’ll wonder why you didn’t start earlier!
Hopefully this infographic I’ve put together will help you get started:)
Let’s talk about a couple of things from the infographic in more detail.
There have been times when I subscribed to someone’s list and they mailed me twice a day. Each time they did so it wasn’t to give me some great tip or helpful information. It was to sell some kind of product. Those are the people you wind up unsubscribing from.
My newsletters comes out once a week unless there is something extra special I need to share.
That brings us to the point of consistency. [envoke_twitter_link]Your subscribers should be looking for your emails on a certain day[/envoke_twitter_link]. Don’t disappoint them! This means you need to schedule time to create your emails so they can go out on time.
Keep in mind your [envoke_twitter_link]emails need to be relevant and valuable to your subscribers[/envoke_twitter_link].
For example my blog is all about brand awareness using video, visuals and content marketing strategies. Would it make sense for me to offer tips on pressure washers or golf equipment? No. You’d wonder what in the world that has to do with marketing your business.
Most email service providers have videos to help you set things up properly.
One other thing that’s mentioned in the infographic has to do with sending attachments. This can cause you problems with your delivery rates. Rather than try to add an attachment you can set up a link which will then take your subscriber to a download page.
Do you use autoresponders in your business?
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Be Savvy and Successful!
Toni Nelson – Innovative Marketing Strategist, The Kickstart Your Business Coach
P.S. Want to find out how to market your business in 10 minutes a day? Download my FREE guide today!